I spent the past two days at the Content Marketing Strategies conference. It was held at the beautiful and stately Claremont Hotel Club & Spa in Berkeley, California. The conference was organized by dlvr.it and there were many fabulous speakers. Here are some my takeaways from an amazing first day of the conference: Putting a [...]
Back in the day, when a startup was going to ship a product, they would hire a writer (or a team) to create a suite of documentation. They’d hire a marcom person to create datasheets and whitepapers. They’d hire someone to create a website. Most of the time, the people they hired were specially trained [...]
I attended an extremely lively and informative presentation by Scott Abel today at the Intelligent Content Conference. Scott is a great speaker and I always learn a lot from him. Today, he was talking about how to leverage an intelligent content curation strategy to attract friends, fans, and followers. Scott’s basic premise is that in [...]
Don't worry - your email address is safe with us. We promise never to sell or rent your name to others.