I have said this so many times before: When it comes to localization, keep your content short and sweet. Mainly short. The sweet part is up to you. Why? Because flabby content is expensive to translate. Let’s review the way you pay for translation. Translation companies charged by the word/by the language. For example, you [...]
Back in 2002, John Ritter starred in the ABC sitcom, 8 Simple Rules for Dating My Teenage Daughter. According to Paul Hennessy (John Ritter) the rules were: Use your hands on my daughter and you’ll lose them after. You make her cry, I make you cry. Safe sex is a myth. Anything you try will be hazardous [...]
I’ve been spending a lot of time thinking about the content ecosystem lately. I’ve been considering the entire end-to-end process of organizing, creating, managing, and publishing content for the global marketplace. Here is a definition of the term ecosystem from WordNet at Princeton University: A system formed by the interaction of a community of organisms [...]
I’ve built my career on a set of principles to which I hold myself 100% accountable. These tenets are how I conduct my professional life, and in large part, how I conduct my personal relationships, too. Here are the things most important to me: Be trustworthy, reliable, and dependable. This is the “ultimate triumvirate”. In [...]
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